Analytics & Insights Specialist – Ads Campaign Operations – Gamma

Job Description

Join Us!At Google Operations Center we help Google users and customers solve problems and achieve their goals—all while enjoying a culture focused on improving continuously and being better together. We work hard, we play hard, and we want you to join us!

Data Specialist is the subject matter expert for everything data related for email marketing campaigns managed by the Ads Campaign Operations (ACO) team. From understanding the signals available, building and maintaining pipelines for campaign targeting sets to monitoring campaign health and troubleshooting if things go sideways. On top of their technical excellence, they can also confidently talk about the data aspect of our campaigns to internal and external stakeholders. The base salary range for this full-time position is $81,000 – $98,000 + bonus + benefits.

Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training.

Please note that the compensation details listed in this role posting reflect the base salary only, and do not include bonus or benefits. Some benefits information is included in this job description, and your recruiter can share more about the specific salary range and benefits for this position during the hiring process. Position Responsibilities:Collaborate with stakeholders to manage audience signals, build target audiences, and leverage them throughout the campaign execution processCreate, manage, and validate campaign audiences using SQL scriptingCollaborate with analytics teams on experiment setup, providing insights into campaign signals, explaining system behavior and its impact on setup, and confirming feasibility of implementationMaintain and operate data pipelines, ensuring smooth operation, resolving issues, and implementing improvements for efficiency and effectivenessCommunicate campaign performance results to teams and stakeholdersCreate reporting dashboards and ad hoc reports for marketersBuild key relationships with stakeholders and communicate technical information clearly to non-technical audiencesServe as the subject matter expert for data availability for marketing campaignsMinimum Qualifications:5+ years of experience with SQL, including data pipeline building and maintenance, and crafting complex SQL statements for precise audience targetingAbility to leverage code libraries for streamlined code readability and enhanced efficiencyExperience working with data visualization tools such as Tableau, Looker, and Google’s internal PLX/Data Studio2-3 years of experience in data pipelines and analytics specifically for email marketingProven experience in a marketing environment within the IT industryExperience with integrated development environments like XCode, VSC, or Eclipse (Google internal: Cider) and version control systems like GitHub (Google internal: google3)Preferred Qualifications:The following qualifications are a plus, but transferable skills and experience are equally valuable:Additional languages besides SQL (e.

g. Python) are a plus, but not requiredExcellent collaboration and communication skills and stakeholder managementAbility to clearly communicate data-driven observations and recommendationsProven expertise in email marketing best practices, including dynamic content, testing methodologies, deliverability, and automationExperience using GenAI (generative AI) to inform data targeting and personalization in email marketingExperience designing, executing, and evaluating A/B tests for email marketingBenefitsWe support you with competitive wages and with comprehensive health care including medical, dental and vision coverageWe support your family with gender-neutral baby bonding leave, 24-26 week birth-parent maternity leave, and generous life, accident and disability insurance minimumsEmployees who work onsite can enjoy free meals and snacks, and fun onsite experiencesInformation collected and processed as part of your Google Operations Center (GOC) jobs profile, and any job applications you choose to submit, is subject to GOC’s Applicant and Candidate Privacy Policy. Google Operations Center (GOC) is committed to equal employment opportunities regardless of race, creed, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status or any other basis protected by law.

We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. To ensure a barrier-free interview, please mention any required assistance or specific arrangements in your application and confirm them with your recruiter.

To all recruitment agencies: Google Operations Center (GOC) does not accept agency resumes. Please do not forward resumes to our jobs alias, GOC employees, or any other organization location. GOC is not responsible for any fees related to unsolicited resumes.

EWJD3