Marketing Analyst (Maternity Cover – 10 Months)

IGT (NYSE:IGT) is a global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Lotteries and Gaming Machines to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 10,500 employees. For more information, please visit www.igt.com.

Overall Purpose and Objective

Marketing Analyst – 10 month Maternity Cover – London/Watford

The Marketing Analyst is responsible for marketing and analytics functions where we support sales, strategic and marketing planning, product development, and IGT customer needs with the goal of facilitating same store sales growth and winning new business opportunities! 

This role will be primarily focused on internal sales reporting and building and maintaining sales forecasts for key accounts as well as aiding the construction of customer presentations.  

You may also support business functions by producing historical market analysis and lottery game recommendations, retailer analysis, promotional analysis, market segmentation, marketing planning and support of primary research for new products and games. 

Responsibilities

• To build, prepare and maintain sales forecast models for key accounts! 
• Prepares materials for customer presentations. 
• Assembles weekly internal sales reports with data captured from various sources. 
• You will be part of the analysts team who maintain internal databases, build custom reports and generate case studies and other such analyses in support of customer product and marketing plans, product research and other company objectives. 
• Consolidates results of various analyses for use in modelling sales growth opportunity, optimal product distribution and placement, and market segmentation. 
• Supports in the development of strategic marketing plans for current or potential customers through trend analysis, industry tracking, and benchmarking. 
• Helps with market research development and analysis in order to support recommendation development, and presentations for selected customer accounts and products. 

Requirements 

• BA or BS or equivalent experience in a quantitative field such as Mathematics, Statistics, Finance, Economics, Engineering or Computer Science preferred. 
• Significant Excel proficiency is a requirement. 
• Specialised software – especially Tableau, Python or R – experience is a plus. 
• Strong interpersonal skills and detail oriented. 

Keys to Success

• Building collaborative relationships
• Decision making
• Drive results
• Foster innovation
• Personal energy
• Self-leadership

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#CareersatIGT

IGT is committed to sustaining a workforce that reflects the diversity of the global customers and communities we serve, and to creating a fair and inclusive culture that enables all our employees to feel valued, respected and engaged.  IGT is an equal opportunity employer. We provide equal opportunities without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, pregnancy, marital status, national origin, citizenship, covered veteran status, ancestry, age, physical or mental disability, medical condition, genetic information, or any other legally protected status in accordance with applicable local, state, federal laws or other laws. We thank all applicants for applying; however, only those selected to interview will be contacted.

All IGT employees have a role in information security. Annual training will be assigned and required as appropriate.

IGT (NYSE: IGT) is the global leader in gaming.  For more information, please visit www.igt.com.