Product Strategy and Analytics Manager – Product Strategy and Ops – LATAM

Responsibilities

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services – over 2.5 billion people interact with ByteDance products, including TikTok

Why Join Us
Creation is the core of TikTok’s purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy – a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That’s how we drive impact – for ourselves, our company, and the communities we serve.
Join us.

About the team
The LATAM Product Strategy & Operations team at TikTok is a dynamic and diverse group focused on driving the success of TikTok’s product offerings in Latin America.

About the role
TikTok seeks a Product Marketing professional with a background in digital media and ad tech to lead product strategy and analytics for our suite of Ad Products and Solutions in LATAM. Sitting in the Product Strategy & Operations organization, this is a player/coach role with time spent on influencing the team and working on products and projects as an individual contributor.

Responsibilities
– Develop comprehensive analytics framework and product metrics using SQL, R or Python, and BI tools to proactively track, attribute, and identify opportunities to improve TikTok’s Ad Products and Solutions;
– Develop scalable analytical and reporting solutions such as tables, datasets, models, and dashboards;
– Monitor key performance indicators and develop metric frameworks to help measure product efforts quantitatively;
– Conduct in-depth analyses that help the business better understand key value drivers and growth opportunities through TikTok’s Ad Products and Solutions;
– Effectively communicate actionable insights and drive projects across all levels to inform product growth efforts
– Partner closely with key stakeholders to optimize overall product adoption and growth. Provide recommendations for improvements to achieve business goals;
– Design and implement reporting dashboards and the associated data pipeline to deliver insights and improve the workflows of internal teams.
– Ad-hoc reporting requests

Qualifications

Minimum Qualifications:
– 3+ years of working experience in data science, analytics, product, or related fields.
– Bachelors/Masters degree in a technical field such as Economics, Business Analytics, Math, Computer Science, etc.
– Proficient in statistical software (like R or Python), BI tools (like Tableau or PowerBI), and SQL.
– Exceptional communication skills, capable of distilling complex data into actionable insights for both technical and non-technical stakeholders
– Flexible team player who thrives in a fast-paced, often ambiguous, environment while having the ability to set priorities, problem-solve, and multi-task
– A proactive learner with a curious mind, self-sufficient with a strong aptitude for collaborative problem-solving.
– Proficiency in English due to business needs

Preferred qualifications:
– Possess a strong knowledge of trends in Digital Marketing & Media in LATAM
– Product management / Consulting experience
– Ability and desire to solve complex problems with data and quantitative analytical skills

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2