Senior Data Analyst

31 May 2024
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Job Description

Company Description

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon India is now Great Place to Work-Certified™. Epsilon has also been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit epsilon.com/apac or our LinkedIn page.

    Job Description

    Powerful predictors of the future, our Analytics team blends data science and business intelligence to enable extra foresight for our platform offerings. They connect insights to results for our clients by working closely with senior stakeholders, staying in tune with market trends, with the power of our big data assets. By leveraging new age analytic tools and emerging technologies, the team nurtures a perfect learning environment for enthusiastic individuals to grow and succeed. The Senior Data Analyst is responsible for conducting data analyses using SAS/SQL/Python/R and other tools in support of a variety of analytic solutions.

    Roles & Responsibilities

    • Develop analytical frameworks to answer questions/solve business problems.
    • Perform exploratory data analysis to identify trends, patterns, and insights.
    • Hypothesis testing and reporting statistically significant results
    • Create and present data-driven insights to client/stakeholders, proficient with storytelling from the generated insights
    • Project Management skills with the ability to work independently with minimal support
    • Mentor/hand-hold junior team members on technical/problem-solving aspects
    • Apply multiple algorithms or architectures and recommend the best model with in-depth description to evangelize data-driven business decisions.
    • Structure hypothesis, build thoughtful analyses, develop underlying data models, and bring clarity to identified problems.
    • Create visually compelling dashboards and reports to effectively communicate data-driven insights
    • Effective communication skills to convey complex data insights, ability to collaborate with cross-functional teams, high levels of accountability in maintaining data integrity.

    Qualifications

    • Bachelor’s degree in a quantitative discipline (e.g., Statistics, Economics, Mathematics, Marketing Analytics)
    • 3-8 years of experience in the analytics field; marketing analytics experience preferred
    • Proficiency in Python, SQL and Power BI required.
    • Hands-on experience on Data Science projects, developing Predictive / ML models is highly preferred.
    • Experience in Adobe Analytics and Databricks environment would be a plus
    • Superior analytical and problem solving skills
    • Excellent verbal and written communication skills

    Desirable Qualifications: 

    • Advanced degree (Master’s/PhD) in Statistics, Economics or other quantitative discipline
    • Working knowledge of cloud enviornments

    Additional Information

    Epsilon is committed to promoting diversity, inclusion, and equal employment opportunities by using reasonable efforts to attract, recruit, engage and retain qualified individuals of all ethnicities and backgrounds, including, but not limited to, women, people of color, LGBTQ individuals, people with disabilities and any other underrepresented groups, traits or characteristics.